Google Analytics (GA) has popularized analytics for folks who hardly know what analytics really are. No longer the domain of deeply technological vendor specialists, analytics can now be implemented by anyone who signs up for a GA account.
For some, it’s really that simple. If you have a small site and need to know the basics, you hardly need anyone to do anything for you at all (from an implementation standpoint). GA gives you a tracking parameter where you add your domain name and you plop this into the header of your page and suddenly, you are part of the grand analytics experiment.
Where mainstream vendors send you expensive proposals, complicated account teams, service level agreements, caveats and contracts, GA sends you the tracking code. And this has proved almost a siren call to many marketers looking (justifiably) to break free of Big Vendor handcuffs.
The problem is, some people don’t know how much GA can actually do. But even learning a few little-known facts and limitations about GA may help dispel the notion that it’s a set-it-and-forget-it kind of tool. The follow items refer specifically to Google Analytics’ free offering, not its more heavyweight GA Premium offering. Many items can be found in Brian Clifton’s book Advanced Metrics with Google Analytics.
1. Google Analytics Ignores Data After a Certain Activity Level is Reached.
After 500 hits during a single visitor session, further activity is ignored. “Hits” is an old-fashioned word that no one wants to think about anymore, but servers deal with nearly everything on a “hit” level, even if analysts think it’s not useful to reference this as a parameter. A hit is generated any time any item is requested from the web server — a tracking code, a GIF file, a PDF, a page element, an interactive module. And depending on how your site is built, getting to 500 hits might not be so far a barrier to bash into. And then the activity is ignored. It’s not counted.
2. It Samples Data After a Certain Activity Level is Reached.
After you reach 1 million unique dimension combinations, GA samples the data. In somewhat plainer language, this means that once you have that many variables in play — and they do stack up fairly rapidly — GA selectively and intelligently ignores some of the data. It deploys sophisticated algorithms that make quick work of understanding overall patterns and dropping out the data least likely to result in a visible difference.
It’s the same principle universal image compression files (like JPG) use today — what you can’t see anyway will never be missed. Again, that is the driving principle. But when acute detail is needed, or where samples are very large and where algorithms may stray very far from true north, then sampling is not so great. It’s certainly something to be aware of if you are running GA on a heavily trafficked site.
3. It Calls Key Performance Indicators “Goals” Allows 20 Per Profile.
This won’t affect smaller implementations, and there are workarounds to minimize the effect it may have on even larger ones. But for very large, multiplex implementations, 20 KPIs per profile may seem puny compared to the nearly limitless ones you can set up in the pay-for tools. Remember that KPIs may be any valuable action you define — from time spent on page, to content downloaded, to transactions, to completing a registration. The list is about as infinite as the amount of clicks on all the sites in all the world.
Again, this issue can be managed and mitigated and for many it will never be a problem. But enterprises beware: You are probably going to need more than 20 defined KPIs and the free GA tool does not allow it. Read More….
I hope this article about Google Analytics was helpful…Start using it to see effective results.
Practical Ecommerce. Using Custom Alerts in Google Analytics. Search Engine Watch. Google custom alerts act as a kind of 24-hour watchdog for anomalies in your data to let you know when deviations from your regular data trends that occur such as traffic drops sales goals or high sales days. Here’s how to set up custom alerts. Google Analytics Jumps into Mobile Metrics Practical Ecommerce. How to Track Social Media Traffic Using Google Analytics New Features Wamda. Analyzing the Analytics Tools on the MarketCIO blog all 4 news articles.…
CIO blog Google Analytics Released for Android. PC Magazine. This one goes out to all my bloggers social media pros. and PR folks looking to team up with bloggers and social media pros Google Analytics has released an Android app that lets users access track analyze their site’s statistics. Google Analytics Android App Lacks Key FeaturesCIO blog Google Analytics Goes MobileInformationWeek. 5 Little Known Facts About Google AnalyticsMashable. TechCrunch PCWorld TechNewsWorld. all 212 news articles.…
Beautiful sunset at Tanah Lot Bali photographed by…—java tourism (Flickr.com)
“Is Dave Wood Off His Rocker? Or Does He Have A Mental Attitude?”
Dave Wood is definitely off his rocker and a man of action and positive mental attitude.
Success is in the blood. There are men whom fate can never keep down…they march forward in a jaunty manner, and take by divine right the best of everything that life affords. Their success is not attained by means of the Samuel Smiles-Connecticut policy. They do not lie in wait, or scheme, or seek to adapt their sails to catch the breeze of popular favor. They are alert and alive to any good that may come their way, and when it comes they simply appropriate it, and move on.
After Dave’s hero’s water save…I bet he filled his lungs to the utmost; Looked towards heaven to drink in the sunshine; greeted his wife with a crushing hug maybe a teary smile, and put soul into every greeting and hand-shake.
There are lessons learned when traumatic events are reflected on…Like…Life is fragile, fleeting, and we are not promised tomorrow. So…do not fear being misunderstood; You will be anyway. Do not waste a moment thinking about your enemies. Someone will always dislike you. Try to fix firmly in your own mind what you would like to do, and then without hesitation move in the direction to the goal.
Do not stop to meditate on what the gossips say, You will always be talked about…strive to give them something with merit to talk about.
Keep your mind on the great and splendid things you would like to do; and then, as the days glide by, you will find yourself unconsciously seizing the opportunities that are required for you to fulfill your desire. Picture in your mind the able, earnest, committed person you want to be, and hold that thought…the law of attraction is working.
Thought is supreme, and to think is often better than to do. Preserve a right mental attitude the attitude of courage, frankness and good cheer.
All things come through desire and every sincere prayer is answered. We become like that on which our hearts are fixed.
Like old Job, that which we fear will surely come upon us. By a wrong mental attitude we have set in motion a train of events that ends in disaster. People who die in middle life from disease, almost without exception, are those who have been preparing for death. The acute tragic condition is simply the result of a chronic state of mind a culmination of a series of events.
Character is the result of two things, mental attitude, and the way we spend our time. It is what we think and what we do that make us what we are. Ask yourself what am I thinking about and if it’s negative interrupt the thought and replace it with a positive one.
You do have a choice everyday…Choose a positive mental attitude and expect great things to happen.
Video blogging has a lot of advantages over text-based blogging, and it is little wonder that this new technology is catching on all over the globe. Video blogs very effectively grab the attention of web surfers, and people are much more likely to become excited about the dynamic content of a video blog than they are likely to find a written posting very thrilling. The more enthusiastic viewers are about a site, the quicker the word of mouth spreads, and the more traffic the site will get.
Of course, there are plenty of disadvantages to video blogging as well. Hosting a v-blog requires quite a bit of server space, which can make it difficult to get started. It takes more time to process and upload a video file than it does to dash off a quick bit of text, which means that running and updating a video blog can be quite a bit of work.
In addition, web surfers sometimes grow frustrated with the slow loading times of the files on many video blogs. Whether you opt for a video blog or not depends on what kind of subject matter you want to cover, and how much time you can devote to video blogging. Before you decide to pursue a video blog, consider if there is an easier way for you to get your message across.
Kim Komando Parent should monitor teen’s video blog. Detroit Free Press. QUESTION My 15-year-old thinks she could make some money by becoming a YouTube partner. People really like her video blogs. Do you think she should sign up.…
Latest Skyfall Video Blog Focuses On Costumes But Also Shows Several New FILM blog Whether it’s his classic tuxedo or a tiny blue bathing suit clothes are just as much of James Bond’s character as his gadgets or drink of choice. For Skyfall the latest Bond film directed by Sam Mendes costume designer Jany Temime worked with both and more.…
New The Hobbit Video Blog Gives Viewers a Full Studio Tour and a Surprise FILM blog There’s some lingering concern about Peter Jackson’s The Hobbit An Unexpected Journey after the 48-frame per second footage was debuted to very mixed reaction at CinemaCon in April. But whatever anxiety we might have about the final appearance of and more.…
Connect With Your Clients Through Video. Inman.com. When I started my video blog in April 2010 my goal at the outset was to give a certain piece of my personality to my potential client customer. I felt this would help my potential client gain insight into who I am as a person and as an agent. I also and more.…
So if you are going to consider video blogging, it will certainly increase you reach and exposure and add a dose of fun and excitement to your blogging messages.
Blogging platforms, 52.46.14 At UCSC—dichohecho (Flickr.com)[/caption]
What Is The Right Blogging Platform To Meet Your Needs?
Choosing which blogging platform to use is one of the most important decisions that you can make as a blogger. The right platform can make blogging a breeze, and the wrong platform can make blogging a chore.
Because the program that you use to blog with is such a powerful part of your blogging experience, it is well worth putting in the time to find a platform that provides your ideal balance between a user-friendly interface and a flexible framework that allows you to make your blog look and feel unique.
Finding the right platform isn’t always easy, but with a little bit of contemplation and a little bit of research, you will be on your way to finding the perfect blogging platform.
Deciding what your priorities are in terms of ease of use versus customization. Most highly customizable blogging platforms, like moveable type, are a bit more difficult to use than very automated platforms like wordpress.
If you are new to blogs and to internet technology, you might want to sacrifice the ability to create a custom background design or to integrate a unique font into your template in order to find a program that will be easy for you to use.
There is no such thing as a blogging platform that is objectively the best platform, because every blogger has unique needs. The blogging movement is very much about individuality, so it makes plenty of sense that there would be many different platforms available that are designed to meet the needs of different kinds of individuals undertaking different kinds of projects.
This diversity is a good thing, because it means that you will almost certainly be able to find a program that suits your level of technical aptitude.
However, the fact that no two bloggers need the same thing from a blogging platform can make your search for the right platform a bit tricky. When you are reading reviews of different platforms, try to keep your priorities in mind and do your best to take into account the position that the reviewer is coming from.
For example, a negative review written by an accomplished software designer who complains that a popular platform is too limited may tell you that the platform in question is ideal for a beginning blogger.
There is no such thing as the perfect platform for everybody, so instead of looking for the “best” platform, look for the best platform for your specific criteria.
So when determining which platform you want to use, make sure that you preview the top blogging sites and choose you that fits your personality. I use the Empower network blogging platform. It is a wonderful tool and very cost effective. ..You Can Find Out More Here.
BBC News. China seeks to tighten rules on blogging platforms. BBC News. China unveils proposed changes to its internet law that seeks to restrict activity on microblogging platforms and other online forums reports say. and more.…
BlogWorld Exhibitors Launch Cutting-Edge New Media Products Platforms And MarketWatch press release Booth 419 IZEA the world leader in Social Media Sponsorship released its third annual State of SMS Report. The report includes data from IZEA’s May 2012 survey of advertisers marketers and social media consultants and influencers including BlogWorld Daily Wrap-up for Thursday June 7thBlogWorld blog all 18 news articles.…
100506 MomsNiteOut 457—Dawn Camp (Flickr.com)[/caption] Blogging, and Modern Motherhood
There was no such animal as blogging when my daughter was born…we journaled and kept much of our mommy anxiety to ourselves…it is a new exciting adventure for moms today.
For the mom of a new baby, blogging is likely to be the last thing on her mind. Taking care of an infant is an almost incredible amount of work, and between changing diapers and putting the final touches on the nursery, it seems unrealistic to imagine that there would be time left over for any mother to blog. However, a growing number of new moms are joining the blogosphere to share their experiences during this exciting time of life. There is a whole range of benefits that new mothers can reap from blogging, and the spectrum covers everything from getting through the night to helping distant relatives feel closer.
Among the reasons why, for a mom dealing with the hassles and triumphs of a baby, blogging is a great idea, is that having a blog about motherhood is a great way to blow off some steam. Babies often have very erratic sleep patterns that leave parents up at odd hours of the night, and sometimes the best way to fill those hours is on the internet. Many new moms turn to television to help them weather these dawn vigils, but by blogging through the night moms can turn what feels like a somewhat depressing situation into an actively positive and productive one.
Another reason why new moms often find blogging very satisfying is that it helps them to be a part of a community. For moms who are not able to successfully
juggle a full social life with the very tough demands of taking care of a new baby, blogging can be a great way to stave off the isolation that sometimes comes with this stage of life. A baby requires constant attention, and it can be difficult to attend social gatherings or events when you are responsible for an infant.
Luckily, the blogosphere is full of other moms in the same situation, and by chatting with them it is possible to overcome some of the loneliness that many new mothers are surprised to encounter.
Of course, for a mom with an adorable new baby, blogging can be as much about celebration as it is about necessity. Having a blog about living with a new child
can give mothers the chance to reflect on how powerful and warm the sensation of motherhood is, and sometimes sharing the triumphs of this unique time can
make them even sweeter.
A blog is a great way to keep friends and family updated with news about your baby’s first words or first steps, and with new technology it is easier than ever to make photos and video clips a part of your blog, so you can give far-away relatives the chance to feel much more involved in your child’s life.
So if you are a new mom, blogging may just be your ticket to express yourself. For a complete ready to go blogging platform CHECK THIS OUT!
Moms Lead Consumers In Following Their Favorite Brands On Social Media. MarketWatch press release Not to be left behind 3-in-4 74.4 moms who read blogs say their purchasing decisions are shaped by a blogger’s mention or promotion of a brand. Beyond basic blogging the Web publishers who author content sites have a distinct opportunity to engage and more.…
PsychCentral.com blog Blogging Helps New Moms Relieve Stress. PsychCentral.com blog New mothers who read and write blogs may feel less alone according to new research. The research also found that while blogging had a positive impact on new. Study Blogging Relieves Stress on New MothersGant Daily. Blogging relieves stress on new mothersPenn State Live. New moms who blog may feel less aloneFuturity Research News. Hindustan Times blog Medical Daily. all 21 news articles.…
Professional blogging, EXCLUSIVE FIVE first drafts of jingles based on so…—tedSeverson (Flickr.com)
Professional Blogging…An Exciting New Frontier.
Daily I embrace the blogging experience and hope that the material and content I share will have a positive impact and in some way enrich a life. Maybe I will connect today with you….
Professional bloggingis a very new idea with a lot of potential for entrepreneurs who have insight, drive, and a basic understanding of today’s innovative web technology. The ranks of so-called pro bloggers are still quite small, and there are very few people who make their living entirely off of their blogs. However, every day there are more and more people who have managed to turn their weblogs into cash cows that supplement their income.
The number of pro bloggers is growing by leaps and bounds, but it is difficult to say whether this trend will continue. Many bloggers dream of entering the sphere of professional blogging. There are very few people who happily devote an hour or more each day to their blog without at least occasionally wishing that they could earn some kind of financial reward for all of their work.
Several models exist for making money with a blog, the most popular being to sell advertising space through Google’s AdSense program or directly to a company that wishes to reach the demographic that your blog appeals to. However, there are very few people indeed who can make a comfortable living just by selling space on their blog sidebars.
A lot of the people who read weblogs are bloggers themselves, in part because of the fact that the people who use blogging technology on a daily basis are most likely to be interested in what other writers are doing with the medium. This fact begins to explain why the people who succeed in the world of professional blogging are mostly people who have devoted themselves almost entirely to learning about, talking about, and writing about blogging. More than any other topic, pro bloggers turn their attention to he phenomenon of blogging itself. A lot of pro bloggers make the topic of blogging the stunningly self-reflexive ongoing focus of their blogs.
Of course, professional blogging is destined to become much more complicated in the future than it is today. In the current moment, pro bloggers who attract the largest audiences and make the most money are mostly concerned with investigating the blogging movement and with offering advice to amateur bloggers. However, as the kinds of people who regularly read blogs changes, and the demographics of bloggers expand and diversify as blogging software becomes more user friendly, it is very likely indeed that the world of pro blogging will begin to reflect these changes.
Indeed, it is very difficult to predict exactly what kinds of blogs will be reaping the greatest financial rewards five or ten years down the road. The world of pro blogging is one of constant change and flux, which is part of what makes it so exciting.
I am committed to blogging and though I am not a professional certainly I can claim a joy that comes when you hear back from someone that your content has had a profound effect.
Professionals minting money by writing local blogs in Gurgaon. Economic Times blog GURGAON When Gurgaon-based BhavnaBhatnagar started her blog An Indian Summer on interior designing in 2007 besides her full-time corporate job.…
PsychCentral.com blog Blogging Helps New Moms Relieve Stress. PsychCentral.com blog The research also found that while blogging had a positive impact on new. Blogging Helps New Moms Relieve Stress Psych Central Professional and more.…
Mobile Blogging info graphic 300dpi—Viajar24h.com (Flickr.com)[/caption]
Mobile Blogging is on the Cutting Edge
Tropical storm Debbie is abating and though water logged, I for one am thankful for the ability to use my mobile phone to blog as we have not had internet service.
Mobile bloggingis an exciting phenomenon that is sweeping the blogosphere. One of the reasons why a lot of bloggers are attracted to the medium of blogging in the first place is that they enjoy being able to make frequent updates and posts that keep all of their visitors
up to speed with current situations. Mobile blogs, or “moblogs,” take this to the extreme by allowing users to post things literally as they happen.
This new wave of moblogs and mobloggers keep web surfers up to date with good and bad events of importance as they occur all over the world, helping to make international communication faster and more accurate. Many people feel that the limitations of blogging have a lot to do with geography.
After all, there is only so current that a blog can be when you need to run home and boot up in order to update it. However, mobile
blogging marks the beginning of an thrilling new era when web-based communication can happen spontaneously from any location. Moblogging devices mean that there is almost nowhere on the planet that remains off-limits for bloggers.
Mobile blogging is still in its infancy because the technology that makes it possible has only recently hit the global market. The first moblog technology became available over a decade ago, but it is only the past two or three years that mobile web devices have become user-friendly enough to appeal to most consumers.
As camera phones and other mobile technology become more popular, more and more bloggers are getting away from their desks and are hitting the streets. Moblogging is becoming much more widespread that it was even afew months ago, and mobloggers are quickly attracting a lot of attention with the blogging community. It is not yet clear whether moblogs will become the dominant kinds of blogs in the years to come, but the current trend seems to imply that moblogs are here to stay.
Mobile devices make it possible to blog from the sites where current events are unfolding, which is one of the reasons why mobile blogging has so much thrilling potential to revolutionize the blogosphere. A moblogger with a camera phone can post blog entries from, say, the foot of the podium at a presidential speech, or from the stands during the final moments of the world series.
This enables bloggers to experience the same real time thrills that live television coverage provides, but in a more democratic medium. The combination of mobility and individual control that moblogging provides certainly places mobloggers on the cutting edge of today’s communications technology, and it is hard to imagine that the number and prestige of moblogs will not continue to grow in the coming years.
And where would be be today without the exciting advances in mobile communications? Blogging the old fashion way…which can still be a good thing.
HipGeo Partners With Rough Guides to Launch Travel Blogging App. BetaKit. The teams at mobile travel blog startup HipGeo and travel guide company Rough Guides have paired up to develop a new app for travelers Rough Guide Trip and more.…
SEOmoz blog 2012 The Year of Mobile But Not The Year of Mobile Analytics. SEOmoz blog With solid data like comScore’s making it beyond clear how large mobile visitorship is I was left with the question How is the use of mobile The YouMoz Blog.…
There are two major types of business models that entrepreneurs use to make money blogging.
The first and most common way to turn a blog into a profit making machine is to sell advertising to different
companies and brands who want to reach that blog’s readers.
The second kind of money making blog is one that helps a single brand improve its image by creating
positive associations between the blog and the product in the mind of consumers. Both kinds of blogs can
make a lot of money, especially if the creator has a mind for marketing.
If you are blogging with the goal of selling there are two basic ways that you can go about recruiting sponsors who want to put ads on your site;
you can let someone else do all of the legwork, or you can do the work yourself and keep all of the revenue.
Within the first group, many people make money blogging by selling space through Google’s AdSense
program. The advantages of this program are numerous, as it requires very little effort on the part of the blogger
or webmaster to begin raking in profits.
However, most people discover that they make less money through this method than they had hoped that their blog would earn.
Selling advertising directly to companies who want to put banner ads or sponsored links on your blog can take
quite a bit of time, but it is often fairly lucrative. If you have a lot of contacts in industries that are related to the
topic of your blog, you may want to try to go this route.
People who have a strong background in sales and are experienced at pitching proposals can make quite a bit
of money by renting blog space to interested companies. The most serious problem with this model is that you
often have to build quite a sizable readership before you can attract advertisers, which can mean that you have to
do several months of work before you start to make money blogging.
As blogging becomes a more and more lucrative business, a lot of established companies are considering
how they can get into the action. One way that companies are capitalizing on the blog movement is by
having blogs that provide a kind of friendly face for their corporation. Often, a company will employ an
established blogger to create a weblog designed specifically to appeal to that company’s customers and
to create positive associations with the brand in consumers’ minds. More than one writer who never
even dreamed that he or she could make money blogging has been approached by a company and offered quite a pretty penny for this kind of gig.
Join us tomorrow when we look at why mobile blogging is on the cutting edge.
How To Make Money Blogging With Google Adsense And Affiliate Business 2 Community blog It’s important to understand how to use Google AdSense or similar ad networks and affiliate links effectively in order to make money blogging. But which.…
Professionals minting money by writing local blogs in Gurgaon. Economic Times blog her full-time corporate job she never knew that she would be making money. Still in a nascent stage blogging as a career business opportunity is slowly.…
What a weekend…we had more rain this weekend than I can ever remember. It flooded my office and blew out the culvert on our lake. I was looking for a way to tie that into today’s blogging story which is free tools…and it just seemed lame. So I’ll start with I am thankful…So thankful…The important things in my life are free…the love of my family. A home can be replaced…things are just that things.
Today is a new beginning, and I am so thankful!
There are many free blogging tools on the market, but loading up your blog with all of the free accessories that you can find isn’t necessarily a good idea. While it may be tempting to add a visitor counter, a flashy background, an exciting new font, and a cluster of quirky animated gifs to your blog, this kind of plan can easily backfire. The key to getting the most from free blog tools is being selective.
It is a great idea to learn about all of the kinds of free blogging tools that are available so that you can make an informed decision about what to add to your blog, but try to remember that just because you can have something doesn’t mean that you need it.
Practice restraint and only choose the options that you think will really be useful. If you can find out how many visitors are reading your blog by checking your traffic statistics, a visitor counter is likely to add unnecessary clutter to your page.
If your blog is text-based, a flashy background can be more of a distraction than an benefit. Be realistic about assessing what kinds of blog accessories will help you realize your vision and improve your site. Remember that even a blog tool that doesn’t cost you any cash may not be an asset in the long run.
A lot of blogging software is specifically designed to be simple to use, but even the least intimidating blogging program can feel very overwhelming to somebody who has not spent a lot of time learning the ins and outs of different kinds of software. Particularly for newer bloggers, learning how to use the interface of blogging software is the most difficult part of blogging.
If you are somebody who feels comfortable expressing themselves in another medium, it may prove to be well worth your time and effort to learn blogging software, but that doesn’t mean that the task will be easy.
The main thing that will help you find success as you learn how to use a new kind of blogging software is to try and take things slowly. Many people get so excited about learning to blog that they try to rush into the thick of it and start exploring the most complicated features of a program right away. This can lead to getting confused and feeling frustrated, and all too many potential bloggers burn out during this stage of the process.
If you take your time learning the basics of your blog software program before you move on to more advanced techniques, you will be more likely to retain what you have learned, and to keep feeling positive about your ability to understand the world of blogging.
New York Times blog Blogging to Build Your Business. New York Times blog Content is the message but a platform provides visibility amplification and engagement. Social media can be great tools to drive traffic but it is the blog that will.…